About Us: Black Health Matters
African Americans have poor health outcomes on nearly every disease index; we’re either at higher risk for developing an illness or we die from it in greater numbers. While access to health insurance and socioeconomic status play a significant part in these health disparities, we also lack awareness about a lot of preventive steps we could take to better our health, and we’re in denial, too. Black Health Matters will provide information about health and well-being from a service-oriented perspective–with lots of upbeat, positive solutions and tips.
The site will feature the following departments:
- Our Health: Articles on health and wellness and the latest health and medical news, particularly as it impacts African American and Afro-Latin audiences
- Beauty: Beauty and lifestyle stories, including tips on skin care, hair care, nail care; detailed pieces about the plastic surgery industry and reconstructive surgery following illness
- Mind & Body: Using the mind and soul in healing to promote wellness, this channel explores the role spirituality and inspirational techniques play in overall well-being
- Nutrition & Fitness: Healthy takes on cultural favorites, ways to lighten up dessert and snack foods; in-depth stories about why some populations have difficulty following healthy eating directives; nutrition news; fitness; ways to avoid illness through diet and exercise
About Us: Black Health Matters Multi-Channel Communications, LLC
Roslyn Daniels, President
Daniels directs key aspects of Black Health Matters including strategy, revenue generation, sales development, client services, custom solutions, research, and trade marketing. She also leads the public relations and corporate branding departments for the company. Daniels also serves as CEO, of The Daniels Network, the holding company for Black Health Matters Multi-Channel Communications, LLC. Founded in 2003, The Daniels Network provides pharmaceutical and healthcare companies an array of marketing solutions, including strategic insights, DTC branding, digital innovation and public relations. Past clients have included: Boehringer Ingelheim, Coca-Cola Live Positively, Eli Lilly and Merck. Previously, Daniels was Director of Business Development for BET Networks and spearheaded the launch of Fitness magazine. Daniels is a graduate of Boston University.
Kendra Lee, Editorial Director
Lee oversees Black Health Matters, including its content, community, services, products, policies, design and production. Lee is an award-winning writer and editor and has provided editorial services on a wide variety of printed materials for clients such as the AFL-CIO, National Medical Association, Black Entertainment Television, LEXIS, the Health Resources Services Administration and the Office of Minority Health. She has been both a staff editor (Heart & Soul, YSB and Urbane magazines) and a contributing editor (The Crisis, Upscale and Soul of Virginia magazines). Lee is a contributing writer to four books (Like a Natural Woman, One Hand in My Pocket, Dr. Ro’s Ten Secrets to Livin’ Healthy, Tomorrow Begins Today: African American Women As We Age), and she is currently at work on a book about surviving heartbreak. Lee, a 2012 National Institutes of Health Medicine in the Media fellow, is a graduate of Emerson College.
For additional information, email us at firstname.lastname@example.org.